Chasing is defined as persistent attempts by the guy to overcome a girl's indifference or resistance.
Conventional wisdom says you have to chase, but it is a horrible strategy. One reason why was revealed in the previous chapter. A chaser is almost always a Mr Nice Guy using Mr Nice Guy tactics. But there's another reason why chasing is a bad idea... When a guy chases, he demonstrates unconditional interest even though she has done nothing to deserve it. And that's the problem. People don't value something easy-to-get. Easy guys are the epitome of low valueness. People inherently value something if they felt they had to earn it. Let's say you were awarded Employee of the Month for working your ass off. You'd probably appreciate the award more than if you were selected simply because you're Asian (and the company needed to demonstrate "diversity").
The same concept holds true in the psychology of courtship. Yes, you should initiate interest. But unless she performs her share, you don't pursue it relentlessly. Do not keep calling, flirting, giving gifts, texting or messaging her Facebook. You must step back and let her come to you. If she doesn't, then you need to work on being more attractive, which will be discussed in the rest of this series, or seek pastures elsewhere. The more you chase, the lower value she'll perceive of you.
By showing interest and then backing off, you're doing what many PUAs call a "takeaway". A takeaway means, you stop or reduce giving attention or affection so she'd miss it and work on earning it back. She won't miss something that's always there unconditionally.
Needing to be earned is one major sign of a high value guy. She would think "wow, this must be a high value guy because I had to pursue him!" There's an interesting, reinforcing and ironic circle here. The more she has to chase, the higher value she'll think of you. And the higher value she'd think of you, the more likely she'd chase. Interesting, don't you agree?!
Most girls will say this won't work ("I don't chase guys"). That's a bunch of crap. Girls will chase, but only if you give them a reason. This is especially true in the modern context where girls are more aggressive than ever.
Ultimately, you'd find courtship is like running after a butterfly with a net. If you do, it will flutter away in fear. But if you sit there and be attractive, it might just float onto your shoulders when you'd least expect it.
DLV - Chasing (giving your affection for free)
DHV - Requiring her to earn your affection
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